Karim Zein, President and Co-Founder

Karim Zein is President and co-foundkarim_zeinNewer of sba since 1995. Educated in Lebanon and Switzerland he has a Master in Philosophy (1987), a Master in Business Administration (1989), and a Master in Environmental Management (1993).

After having worked several years in the family business related to water treatment, he fully dedicated his time to sba‘s projects and programmes. He is active in promoting eco-efficiency, cleaner production and corporate social responsibility principles for business and industry in the Middle East and North Africa Region. Additionally, he has a key role in implementing environmental economic analyses at macro level as well as sectorial level in several Arab and African countries. He is also regularly involved in teaching several postgraduate and master programmes in Swiss and Arab Universities and has published numerous articles in areas related to sustainable development, environmental economics and cleaner production.

Annick Tonti, Intercultural communication expert 

annick tontiAnnick Tonti obtained a PhD in Social Anthropology and Development Economics from the University of Zürich, Switzerland. Her Ph.D. thesis was published in 1983 under the title “Dacca, capitale du Bangladesh – Le dualisme urbain reconsidéré”. Her work involved research in South East Asia, the Middle East and North Africa.

She subsequently worked for the Swiss Agency for Development and Cooperation (SDC) as the Head of the Swiss Representative Office to the Palestinian Authority, as well as the Head of the Development and Cooperation offices in Gaza and the West Bank, and in Amman, Jordan. From 2002 to 2007 she was in charge of the SDC’s MENA division in Bern and acted as an advisor to the Ministry of Foreign Affairs.

Upon request of the Ministry of Foreign Affairs, she began to teach Arab Social Anthropology and Communication at the Faculty of Communication Sciences of the Università della Svizzera Italiana in Lugano – where she is currently responisible for a Master programme module in intercultural communication. She continues to organize workshops and participates in conferences in a range of Swiss universitites on topics linked to the Arab World.

Bassam Hayek, Senior Advisor 

bassam_hayekNewBassam Hayek is the manager and founder of Al Hayek for Environmental Consultancy (2010). Educated in Jordan and United Kingdom; he has a PhD and a MSc in Chemical Engineering (1994) from University of Wales Swansea, a BSc in Chemical Engineering (1989) from Jordan University of Science & Technology. He is married and has 3 children.

Bassam Hayek worked for 15 years at the Royal Scientific Society (RSS) of Jordan, where he started in 1994 as a researcher at the Environment Research Centre (ERC), and became Head of the Environmental Studies Division in 1996, then the Director of ERC (2000 – 2009). He fully dedicated his time to developing ERC projects, programmes and activities including the cleaner production, hazardous material management, environmental assessment, and environmental bio-safety. He became an independent consultant for environment and sustainability in 2010 and established his firm “Al Hayek for Environmental Consultancy”.

He is active in promoting key topics and tools for advancing environmental performance such as sustainable consumption and production, integrated environmental resources management, good environmental governance and others. He is involved in teaching master programme students at Princess Sumaya University for Technology in Jordan, delivers specialised training modules and has authored and co-authored a number of papers and book chapters. Bassam Hayek is involved with sba in developing a new environment consultancy services for the Middle East and specifically for the Gulf countries.

Pamela Raynaud, Administrative Manager

PamelaNewPamela Raynaud has been in charge of administration and accounting at sba since May 2012. She holds a degree in private law obtained in Ivory Coast, after which she also obtained an advanced certificate in accounting.

As an administrative officer, she ensures that sba applies the principles of green purchasing and good environmental management on a daily basis. In addition she is responsible for updating the website and maintaining sba‘s physical and electronic libraries.